VISA NACHA 2020 hero image
Exhibit Design

VISA NACHA 2020

Exhibit Design

DisciplineExhibit Design / 3D Modeling / Brand Integration
CategoryExhibit Design

Concepts for Visa’s physical exhibit booth at the NACHA Faster Payments Convention in Spring 2020. Constructing original 3D models, iterating methods of fabrication and assembly, and ideating on aesthetic representation of Visa’s design intent.

01

The Brief

Develop and implement concepts for Visa’s physical exhibit booth, constructing original 3D models and iterating methods of fabrication while adhering to Visa’s 300-page 2020 brand guide book.

VISA NACHA 2020 — The Brief detail 1
VISA NACHA 2020 — The Brief detail 2
VISA NACHA 2020 — The Brief detail 3
VISA NACHA 2020 — The Brief detail 4
02

LED Banner Animation

A creative flag-motif LED banner animation was created: geometric modeling in Rhino 3D, motion rendering in Keyshot, output processed with Adobe After Effects, and ambient glow captured to blend the LED screen with the booth’s visual language.

VISA NACHA 2020 — LED Banner Animation detail 1
VISA NACHA 2020 — LED Banner Animation detail 2
VISA NACHA 2020 — LED Banner Animation detail 3
VISA NACHA 2020 — LED Banner Animation detail 4
03

COVID Postscript

…and, then there was COVID-19. The NACHA conference for 2020 was canceled due to precautions surrounding the outbreak.

Gallery
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